Web Design Hillcrest

What use are words in the design of a website?

Too many words, are a mistake on a website.

Think about it, when you go to a website, how much do you read?

Sure once you find the page you want to you might read the words on it, but only if it isn't 50 paragraphs long,

if you are at a website to buy something, all you want is, to first find the product, and once you do find it, you just want to check it's exactly what you want, more often than not if you can see a product from 3 or 4 directions or views, that's enough for you to decide to buy it or not. Our SEF CMS allows you to add upto 5 different photos of the same product

If the photos don't show various features you may want to read a short description

So you may think, whats the use of words on a website, well words are what get buyers to your website in the first place, search engines can't read pictures, so can't rank your website in the search results for just pictures, sometimes on some pages you may need a lot of words, but a few select words that visitors actually read, are far better than thousands of words, that no-one ever reads only the search engines.

These words should to be written by a professional, someone like a content writer, who knows exactly how to write words that people can and will read.

Are pictures or words more important on a website?

Good quality pictures are vital on a website, nothing put's a visitor off more that snapshots or poorly focused pictures.

So you have 4 options, either hire a photographer to do a photo shoot, which costs around 2K and even then you can't be sure you will get that great photo, with perfect lighting.

You can take the photos yourself, just take hundreds and hundreds of photo, on different days, in different light, and then go through them, and find the very best ones, or

Pay your web designer to look for photos at their favourite stock photo bank, or a good web designer will often take photos,

Or it's well worth your sending a couple of days at a stock photo bank, looking for good quality pictures, istockphoto.com has a large range of quality photo's, and most of the web sized photos only cost $1.50 each.

All you do is become a member, make a light box, do a lot of searches, and add any photo you see that reflects your business to the light box, then look at the photos in your light box, and delete and delete until you have about 4 photos for each page on your website. Your web designer won't use all 4 photos, but needs the choice.

Send the lightbox to your webdesigner, and ask them to take a look, they will choose the best photo/s for a page, and then you just buy the photo's your web designer wants.... easy....

Now you aren't going to get fantastic photos for $1.50 each, and the problem with royalty free stock photo's is you could well see the same photo on your competitors website, but for reasonably good photos, if you spend enough time looking you can find some stunners there, there's just a lot to look though a lot of photos to find them....

Buying a rights protected photo, and buying the rights to use a photo exclusively can cost several thousand dollars per photo, just for 1 years use. if you have the budget to do it, then go for it, but most small business' don't have that sort of money, so royalty free photos are a good alternative.

Web Design by Canz Design

Is a great web design enough?

A great web design is great, once your visitors find your website.

But the most wonderful website design isn't much good if no-one can find the website...

So what makes people find your website?

Two things will get to your website found in search engines... A well thought out domain name, and SEO, search Engine Optimization or Optimisation.

You may have hear about SEO or SEM before, but what is it exactly?

SEO is really putting up sign posts to your website, the sign posts appear in search engines, for whatever product service or advice you are selling.

I think of myself as a website GPS, no not Global Positioning System, although it is, Google Positioning Strategist, or I implement a Google Placement Strategy.

In case you haven't guessed, I'm the SEO, Lynny, and I also offer SEO CONSULTANCY I tell my SEO Consultant clients how to do their own SEO

If I set up enough signposts to your website you will get the visitors you want, but more importantly the visitors you receive will spend money.... they whole reason for having a website.

For a
website that is attractive to your visitors, and get's visitors to you website,

Visit our website

www.canzdesign.com and request a quote

Website Builders Canz Design, a Graphic Design Business based in Hillcrest North Park San Diego.

Canz Design have several workers, each only working in their own specialty. So it does not matter of you want a website built or redesigned, a greeting card designed, a gay wedding invitation, or a large database driven tourism directory, you only work with the one expert.

We don't believe in passing the buck, or having our clients never being quite sure who to email or call, when you ring, you only ever speak to a real person straight away, or you leave a message, and a real person will call you back within a few hours. no push 1 for this, and push 2 for that, and push 3 for something else.

Although we are based in the Hillcrest - North Park area of San Diego, we have clients everywhere, from
New Zealand, Australia, Russia, Africa, France, England, Ireland, Canada, various States in the US, and of course San Diego.

Lynn
www.canzdesign.com
(619) 269-5372

ie; She makes sure websites rank highly in Google search results, as we all know that it's no use having a website that no-one can find.